Department: E-commerce
Location: [Karachi-Onsite]
Reports to: Assistant Brand Manager / E-commerce Manager
Job Summary:
We are seeking a highly motivated and detail-oriented Assistant Brand Manager to join our E-commerce team, primarily focusing on managing and growing our brand presence on Amazon. The ideal candidate will assist in executing brand strategies, analyzing market trends, optimizing product listings, managing advertising campaigns, and supporting overall brand performance to drive sales and brand equity.
Key Responsibilities:
- Assist in the execution of brand strategy and initiatives on Amazon.
- Conduct regular market and competitor analysis to identify growth opportunities.
- Optimize product listings (title, bullets, descriptions, backend keywords) for better visibility and conversions.
- Coordinate with the design team to ensure brand-consistent A+ content and storefronts.
- Monitor and analyze sales performance, keyword rankings, and customer feedback.
- Assist in planning and managing Amazon PPC campaigns, promotions, and discounts.
- Collaborate with the inventory and supply chain teams to ensure product availability.
- Work with customer service teams to resolve product reviews and customer issues.
- Generate performance reports with actionable insights for continuous improvement.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 1–2 years of experience in E-commerce, preferably managing or supporting Amazon accounts.
- Familiarity with Amazon Seller Central / Vendor Central.
- Strong analytical and problem-solving skills.
- Excellent communication and organizational skills.
- Proficiency in MS Excel and basic data analysis.
- Detail-oriented with the ability to multitask and meet deadlines.
Preferred Skills (Bonus):
- Experience with Amazon PPC tools (Helium10, Jungle Scout, etc.)
- Knowledge of SEO and digital marketing strategies.
- Creative mindset for developing brand-aligned content.